Thursday, 14 April 2016

Sony announces Pink Xperia Z5 Premium

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Sony Mobile has just announced a new color to its existing Xperia line-up: The Xperia Z5 Premium will now be sold in Pink. Released towards the end of 2015, the phone holds the achievement of being the world’s first with a 4K display, though that feature is subject tocertain limitations. Earlier this year, Sony released a Pink variant of its standard-sized Xperia Z5, so this is a logical progression.
First off is a Tweet from Sony’s Xperia account:
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On Sony Mobile’s official corporate blog, it offered a bit of insight into the new addition to the Xperia Z5 Premium color collection by way of Designer, Murai-san, who said that:
“The colour was first created for Xperia Z5 Pink and the hue also lent itself well to the finish of the Z5 Premium. As with other Z5 Premium devices we wanted to give an expression of light, so we adapted the colour to the Z5 Premium’s materials, the result is a deeper, rich tone due to its glossy finish – the perfect complement to its Premium name tag. The colour is also one of the trend colours for 2015AW-2016SS, so Xperia customers can tailor their look and colour co-ordinate their phone and outfits with the latest fashion trends.”
Interested customers should be aware that Pink Premium will be avaliable from the beginning of May, however it will be sold only in select markets. It is thus necessary to check with carriers or retailers for more information. Pricing and exact release date/availability were not specified in the blog post but for those interested, May is but a short few weeks away.

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